
Beyond the Download: Turning First-Time Users into Loyal Advocates
Getting users to download your app is only half the battle. The real challenge lies in keeping them engaged and turning those first-time users into

Getting users to download your app is only half the battle. The real challenge lies in keeping them engaged and turning those first-time users into

We’re delighted to share that our clients Optime Group and TDS have both been recognised at this year’s Digital Impact Awards, receiving awards across the categories they were nominated for.

Progressive Web Apps (PWAs) combine the reach of the web with the performance of native apps. They can be installed on devices, work offline, and

We’re thrilled to announce that our client Optime Group has won the Best Use of Technology award at the TIARA Recruitment Awards 2025 for their innovative workforce management platform, Elevate. The TIARA

Biometric authentication has shifted from futuristic novelty to everyday necessity. Fingerprints, facial recognition, and even voice ID are now standard on smartphones. For app developers,

The mobile app market is global by default. A product launched in one country can reach users across continents in days. But without localisation, adoption

We’re excited to share that Pocket App, together with our client Optime, has been shortlisted as a finalist at the BIMA Awards 2025. With more than

With mobile apps shaping how we connect, shop, work, and relax, developers hold significant influence over daily life. That influence comes with responsibility. Ethical app

When mobile app stores first launched, success often came down to timing and novelty. Today, with millions of apps competing for attention, visibility is no

Over the past few years, dark mode has evolved from a niche preference to a mainstream feature across operating systems, apps, and websites. Users now