Cross Platform App Development

Technology today is paramount. Without the optimisation of technology, your business could be losing out on thousands of customers every single day – whether it’s from the internet or on mobile applications. Here at Pocket App, our aim has been to mobilise businesses across the globe with app development, mobile consultancy, enterprise mobility and responsive …

Fantasy football apps are on the rise and how apps can continue to match with the demand.

While fantasy football may have started out as a geeky, niche hobby, it’s since grown into a pop-culture phenomenon especially within the last twenty years. One of the big reasons for the growth in fantasy football’s popularity is the wealth of online tools that do away with or minimize clunky bookkeeping, and it gets even …

Voice Enabled Technology: Q&A with Pocket App Chairman, Paul Swaddle

  1)       How has voice recognition technology improved in recent years? Has the technology become more sophisticated? In the past three years commercial speech recognition technologies have seen a dramatic improvement. These improvements are in part being driven by deep learning approaches combined with massive data sets. Deep Learning, which is machine learning based on a set …

How mobile apps create better business practices

For small businesses and big corporate companies alike, mobile is the latest frontier. Yet rather than simply developing a mobile-friendly version of your website or adding a cool e-commerce capability to the mobile user experience, more and more businesses are wisely delving into the mobile market by developing a smartphone app that can improve business …

How mobile apps are creating new opportunities within HR technology

HR teams are increasingly having to innovate in order to deal with the challenges of maintaining employee engagement. With mobile applications gradually being accepted as standard operating procedure, more options pop up for HR tasks beyond simply sourcing job candidates. These range from signing off on time sheets to helping employees file health benefits claims …

Native or Hybrid, that is the question!

As a mobile app development professional at the largest independent app developers in the UK, I’m asked on countless occasions by enterprise organisations “should we develop a native or hybrid app for our business?” The poser of the questions then sits, perched forward on the edge of their seat. It’s almost as if I then …

Pocket App at Apps World

Apps World is Europe’s largest gathering of passionate developers, mobile and marketing professionals. It is the only event to focus on the end-to-end process of app conception. From idea, investment and start-up through to design, development and marketing. Thousands of mobile professionals like ourselves gather in London to celebrate the most forward-thinking coding techniques, ground-breaking …