iPad 3 sales reach 3 million during launch weekend

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Apple has announced that it has sold three million units of the iPad 3 since the launch on 16th of March. This is a huge milestone for the company, which launched the original iPad two years ago, a device took over a month to sell 1 million units.

Philip Schiller, Apple’s senior VP of worldwide marketing, said, “The new iPad is a blockbuster with three million sold–the strongest iPad launch yet. Customers are loving the incredible new features of iPad, including the stunning Retina display, and we can’t wait to get it into the hands of even more customers around the world this Friday.”

For the promised perspective – this is more than the combined sales of RIM PlayBooks and Motorola Xooms in a whole year. The new record also signals that the introduction of the iPad 3 has generated a vast amount of customers that are first time tablet users, increasing the market size of tablets and thus becoming a crowning achievement for Apple.

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