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The Challenge

Canon required an engaging and interactive sales tool that allowed smooth transitions and navigation for customers to explore their products; including a 360 display of the camera with hot-points the user can click on to view more of the functionality and effects.

We created a flexible CMS system so products can be added or removed to update the app.

Our Approach

The team at Pocket App developed an innovative gamification driven platform to help users improve their wellbeing by rewarding healthy choices. The students unlock rewards and progress through a series of gamification mechanics in order to unlock discounts at their local stores and fitness establishments. The app helps students improve aspects of their day to day life such as healthy eating, exercising and personal development.

The personalised approach to this app provides students of each university with a different and unique user experience, tailored to replicate their universities branding and mascots.