News
The Rise of Wearable Technology
Mobile phones, particularly smartphones and other mobile computing devices, are becoming increasingly ubiquitous, which enhances the potential to assess and improve health. It offers opportunities to address one of the most pressing global challenges: making healthcare more accessible, faster, better and cheaper. mHealth is not…
Harvard Business Review – Pocket App’s views on the ever so changing mobile landscape.
Pocket App's CEO Paul Swaddle had the pleasure to be part of the latest Harvard Business Review panel session held at the Bulgari hotel on the 24th of February. Paul shared his…
Pocket App Strategy Director’s opinion on the Apple Watch
As the Strategy Director for Pocket App, the UK’s largest independent app developer, Andrew Hull is perfectly placed to offer expert comment and opinion on the Apple Watch information that was released…
HTML5 Vs. Native
At some point in the app building process you’ll have to decide whether to go HTML5 or to build a native app. Knowing which suits your project can be a complex thing…
Pinterest now has ‘App pins’
Apple is pinning some of its hopes to Pinterest to improve app discovery. Pinterest, the popular social bookmarking service, introduced a new feature that lets users share and discover apps for iPhone…