
Reducing Churn Through Smarter Onboarding Flows
First impressions shape the entire relationship between a user and a mobile app. When onboarding is clear, helpful, and aligned with user needs, people feel

First impressions shape the entire relationship between a user and a mobile app. When onboarding is clear, helpful, and aligned with user needs, people feel

Dark mode has evolved from a design trend into an expectation. Beyond aesthetics, it offers practical benefits, from reduced eye strain to extended battery life.

We’re thrilled to announce that our client Optime Group has taken home Gold at the BIMA Awards 2025 for their groundbreaking workforce management platform, Elevate, developed in partnership with Pocket App. This year’s

With user acquisition costs rising, effective monetisation is more important than ever. But in 2025, it’s no longer just about ads or one-off purchases, it’s

What makes some apps irresistible? Behind every addictive experience lies a blend of psychology, design, and empathy. Understanding how users form habits is the key

Every app starts as an idea—but not every idea translates into business success. Measuring ROI in app development is about linking creativity with commercial outcomes.

Getting users to download your app is only half the battle. The real challenge lies in keeping them engaged and turning those first-time users into

We’re delighted to share that our clients Optime Group and TDS have both been recognised at this year’s Digital Impact Awards, receiving awards across the categories they were nominated for.

Progressive Web Apps (PWAs) combine the reach of the web with the performance of native apps. They can be installed on devices, work offline, and

We’re thrilled to announce that our client Optime Group has won the Best Use of Technology award at the TIARA Recruitment Awards 2025 for their innovative workforce management platform, Elevate. The TIARA