
Beyond the Download: Turning First-Time Users into Loyal Advocates
Getting users to download your app is only half the battle. The real challenge lies in keeping them engaged and turning those first-time users into

Getting users to download your app is only half the battle. The real challenge lies in keeping them engaged and turning those first-time users into

We’re delighted to share that our clients Optime Group and TDS have both been recognised at this year’s Digital Impact Awards, receiving awards across the categories they were nominated for.

We’re thrilled to announce that our client Optime Group has won the Best Use of Technology award at the TIARA Recruitment Awards 2025 for their innovative workforce management platform, Elevate. The TIARA

Biometric authentication has shifted from futuristic novelty to everyday necessity. Fingerprints, facial recognition, and even voice ID are now standard on smartphones. For app developers,

We’re excited to share that Pocket App, together with our client Optime, has been shortlisted as a finalist at the BIMA Awards 2025. With more than

With mobile apps shaping how we connect, shop, work, and relax, developers hold significant influence over daily life. That influence comes with responsibility. Ethical app

In the ever-evolving world of mobile technology, a powerful trend is reshaping how users interact with digital services: the rise of super apps. Originally popularised

Every tap, swipe, or click in a web or mobile application has an environmental footprint. With data centers and networks powering our digital world, the

In the fast-paced world of mobile app development, building an exceptional product is not a one-time effort—it’s an ongoing journey. One of the most vital

As the mobile app industry continues to grow and mature, effective monetization strategies are more critical than ever. In 2025, app developers and businesses must