
The challenge of user retention
User retention is one of the biggest challenges for app developers. Apps Flyer recently published a report stating that half of Android apps are uninstalled

User retention is one of the biggest challenges for app developers. Apps Flyer recently published a report stating that half of Android apps are uninstalled

Accessibility in mobile app design is crucial for ensuring that everyone, regardless of ability, can use and benefit from the app. It is not only

Artificial intelligence (AI) is becoming increasingly prevalent in businesses, with applications ranging from automating mundane tasks to making important decisions. However, as the use of

The recent flood of fake ChatGPT apps on the Google Play and App Store has highlighted the failures in the stores’ moderation processes. ChatGPT, a

Collecting first-party data is a big priority for most major brands nowadays, and it’s not just us at Pocket App saying it. Kantar and Google

Android and iOS have their own coding languages, and native app development refers to creating an app that will run only on the target platform.

There are already many native Android settings and built-in software that protects Android devices from certain malware and security threats. There are, however, some additional

Mobile UI design trends are always changing every year with new technologies and new approaches on design. The growth of mobile applications has increased, with

With the holiday season fast approaching and a somewhat challenging Christmas just around the corner, there are a host of festive apps you can download

Having completed each of the stages outlined so far in this guide, you should now have a live app which your target audience has started