Industry Insights- Progressive Reduction & Experience Decay


Last year, Flat Design has prompted design principles to be simpler and cleaner, and generally encouraged a reduction of design.

Continuing with this design Era, new UI and UX methods have been appearing to make the most of this design trend. One of the newer ideas is called Progressive Reduction, with the general idea that as a user’s understanding of an application improves, the application’s interface should adapt to the user.

Have a look at this presentation to learn more about this cutting edge design trend!